Description
In The Pricing Model Revolution How Pricing Will Change the Way We Sell and Buy On and Offline world renowned pricing expert Danilo Zattais delivers an essential and engaging blueprint to building an enduring competitive advantage with insightful pricing models In the book youll learn to identify the best monetization approaches for your products and how to execute the one that makes the most sense for your business From freemium to subscription payperuse and even neuropricing the author discusses every available option and shows you how to choose
Although its rigorous and evidence backed The Pricing Model Revolution avoids an overly academic perspective in favor of providing you with practical guidance you can apply immediately to start generating more revenue Youll learn things like how to make smart and innovative pricing a core component of your next product offering how to distinguish between every new futureoriented monetization approach and which factors to consider when youre choosing on a new pricing model for your most popular products A mustlisten for Clevel executives managers entrepreneurs and sales team leaders The Pricing Model Revolution belongs on the bookshelves of every business leader seeking to learn more about one of the foundational topics driving topline revenue and bottomline profitability today
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